FRAME – Modern Premium Fashion for Women
Brand Heritage
FRAME was founded in Los Angeles in 2012 by Jens Grede and Erik Torstensson. Beginning with handcrafted denim, the American brand has evolved into an internationally established label known for premium jeans and contemporary ready-to-wear.
Style
FRAME combines the effortless attitude of California with European sophistication. Precisely cut jeans, clean tops, blouses, jackets and knitwear create a modern wardrobe that balances everyday versatility with a refined aesthetic.
Key Features
Premium denim qualities and precise fits are among FRAME’s defining characteristics. The collections are complemented by carefully selected materials such as cotton, leather and cashmere, alongside contemporary essentials finished with considered details.
Design Philosophy
FRAME creates contemporary fashion with a lasting appeal. High-quality materials, modern fits and a clean aesthetic come together in versatile essentials designed to integrate effortlessly into a sophisticated wardrobe.
Shop FRAME women’s fashion exclusively at Bungalow Store.
